- Website:
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Industry:
Interior Design
Latest Interiors is the industry-leading construction & Interiors Company serving the interiors design, architectural and furniture manufacturing from 2008. Since its incorporation, Latest Interiors is building smart businesses driven by innovation and design that has been the essential design authority for every professional, on all projects, throughout the design process. Interior Design Events connects the industry, promoting creative leadership, innovation and collaboration across a wide range of practice areas and platforms.
Latest Interiors digital companion is the go-to site for relevant and real-time content for the industry’s largest and most engaged design audience. They specialize in all kind of interior designing. They provide customized and turnkey solution to their customer’s interior designing needs. With a team of creative designers they know how to look for creativity in each nook and corner, and take proper time in knowing their client and their dream design. By making sure that they add design to every detail, their artists give you a palette of the latest interior designs you can choose from.
Project Summary
- Client: Latest Interiors
- Services Provided by Latest Interiors: Residential, Commercial, Furniture interiors
- Services rendered by Brandhype.in:Search Engine optimization, Pay per click (PPC)/ Google Ad Words and Facebook ads.
Business Objective
- Their objective was to get a few good quality relevant leads every day.
- Get higher ranking in SERP in Delhi NCR market.
Challenges
- The leads being generated by previous company were not very relevant in terms of target audience and project value.
- They had lot of unused capacity, in other terms resources were under-utilized.
Solutions
Client had already had a bad experience with another agency so he was very skeptical initially and tested us thoroughly.
Initially since his first objective was to increase the flow of leads, so we took up PPC as a first step.
We created a new Landing page, since the original website was not a lead capturing tool.
We started to generate leads and within a month of running the ads the cost per lead was down to 350/-. Where as the previous agency was generating leads at a cost of 700/- on google ads.
On Facebook the cost of lead is now 200/-
Recently Client agreed to our suggestion for SEO.
We inferred that their USP is on-time project delivery and customized services for their clients. They have worked with many global top-notch corporates. Their existing website did not reflect their credibility – the awards they had won, client list, testimonials, their work, etc. So the first thing we have suggested them, was to make changes to the website and integrate a few traffic channelizing and monetizing tools. We are revamping a few parts of the website to highlight design element and credibility of the client.
We identified the key search terms target audience might be using to search for interior designing service providers. We confirmed the same with client. We proposed SEO to generate a sustainable flow of genuine inquiries in the long run and to boost their website in the search engines, as the client had originally expressed.
Brandhype’s Team managedSearch engine Optimization (SEO), pay per click (PPC)/Google Adwords, and Social media marketing/Facebook ads.
Results
Already started generating regular flow of relevant leads in Delhi NCR region.
In the process of uplifting the Face Value and design element of the website
Will soon start SEO activities.
Remarks
We have absolutely outstanding track record in quality lead generation.
The PPC team at Brandhype is one of the best in the industry. You will agree with it more as soon as you start to interact with the team after project finalization and initiation.
The SEO team is also second to none, we proudly boast that they have all the latest insights and know how on latest development in Google algos governing rankings of the websites. They have been able to achieve unthinkable results time and again in many projects.
Teams in all other areas are also handpicked professionals with a warm heart to cater to top notch clients with absolute satisfaction.
Our One Point Mission Mantra
We always deliver more than what we promise on paper.
This is one of our many clients that we have helped to increase their sales and conversions. We are passionate about helping our clients to grow their online business.